About
Setpoint grew out of Sew Heart Felt, the UK gifting brand co-owned by our co-founder, Oliver Spencer-Berrell. Its products are handmade by artisans in Nepal and India, then sold through its own website, marketplaces and wholesale partners.
When Oliver first joined the business, he experienced the pressure of committing to stock months ahead, guessing at Christmas demand and finding out in February whether he’d got it right.
He has since grown Sew Heart Felt to more than £2 million in annual sales and built the operations team behind Setpoint. That team has managed its supply chain for years: hundreds of SKUs, suppliers in multiple countries and multiple sales channels, with Christmas, Valentine’s and Mother’s Day peaks that make or break the year.
Setpoint now brings that practical experience to other product brands, with an operations team working UK hours and a dedicated account manager to handle the planning, the chasing and the day-to-day coordination.